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SaaSProblem → system → impact

SaleSide AI — Sales Meeting Assistant

A sales meeting intelligence platform that captures transcripts, objections, summaries, and action items. It preserves the value of each customer conversation and removes manual note-taking from the sales workflow.

Best for

Teams turning a validated workflow into a scalable product

Business impact

A clearer, faster operating workflow

SaleSide AI — Sales Meeting Assistant interface

01 · The problem

Client challenge

The operational constraint.

Sales teams were walking out of meetings with scattered notes, forgotten objections, and follow-up actions that never got tracked. The knowledge from a good sales call was living in someone's head or a half-filled notes doc — and most of it was lost within 24 hours.

02 · The solution

What Orkestra built

A system designed around the work.

Built SaleSide AI to capture and structure everything that matters in a sales meeting — automated transcription, real-time objection detection, AI summary generation, and action item extraction with ownership assignment.

Key capabilities

Automated meeting transcription with full session capture

Real-time objection detection and categorisation

AI-generated meeting summaries with structured key points

Action item extraction with assignee and deadline identification

WebSocket-powered real-time processing during live calls

Next.js frontend, Node.js backend, OpenAI API

03 · The results

Business impact

A clearer, faster operating workflow.

Follow-up consistency improved measurably — action items extracted by the platform were being acted on rather than forgotten. Manual note-taking was eliminated entirely. Sales teams now have a searchable, structured record of every customer conversation.

04 · Stack used

Built to be owned and extended.

The stack supports the workflow, reliability, and future maintenance requirements of the system.

React
Next.js
Node.js
WebSocket
OpenAI API

Start a conversation

Bring us the problem worth solving.

One focused conversation about the operation, the friction, and what a useful first release should change.

01

Direct founder access

02

No generic sales deck

03

A clear next step